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Case Study
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Case Study

Book Marketing Campaigns Designed to Increase Visibility

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PROJECT OVERVIEW

Helping Authors Break Through a Competitive Market

Victoria Ellis Writers approached Hexa Digital Solutions to launch a structured marketing campaign for a newly published book targeting readers across the United States.

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Marketing Strategy

Our campaign focused on three primary areas:

  • Author brand development
  • Paid advertising campaigns
  • Amazon listing optimization

Marketing Strategy Highlights

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Author Brand Development
  • Professional author website
  • Email list building strategy
  • Social media growth plan
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Amazon
Optimization
  • Keyword research for U.S. market
  • High-converting product descriptions
  • Category ranking strategy
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Paid Advertising Campaigns
  • Amazon Ads management
  • Facebook & Instagram campaigns
  • Audience retargeting funnels

Results within Six Months,
The Campaign Achieved:

Increase in Amazon Visibility

43%

Increase in Amazon Visibility

Increase in Marketplace Exposure

3X ↑

Increase in Marketplace Exposure

Bestseller

Bestseller

Category Ranking Achieved

Bestseller

2,500+

Email Subscribers Gained within 90 Days

Impact

The campaign helped transform a first-time author into a recognized brand while generating over 12,000 book sales nationwide.

We Turned a First-Time Author Into a Recognized Brand

Within 6 months, the campaign generated:

  • 12,000+ Books Sold Nationwide

    Available on Amazon, Barnes & Noble, and Apple Books

We Combine:
  • Data-driven Advertising Strategies
  • U.S. Consumer Behavior Insights
  • Platform-specific Optimization
  • Long-term Brand Positioning
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Campaign Execution Across
Major Platforms
  • Amazon
    Advertising
  • Meta Ads

    (Facebook & Instagram)

  • Google Ads
  • Email Marketing
    Automation
  • Sales Funnel
    Optimization
  • Author Website
    Development

Every Touchpoint Was Optimized for Conversion and Measurable ROI

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HELLO

LET'S
Go

HELLO

LET'S
Go

Hexa Digital Solutions is a Dublin-based book publishing and digital marketing company helping authors and businesses grow their presence online. With expertise in publishing, branding, and performance marketing, we support clients in bringing their ideas to market and reaching the audiences that matter most.

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